-Maidenform Bras – One Fab Fit Full Coverage

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OVERVIEW

  • · Product Dimensions: 13 X 8 X 1 inches; 2.61 ounces
  • Item Model Number: 07112
  • Department: Women’s
  • Date First Available: February 5, 2016,
  • Manufacturer: Maidenform Women’s IA – Bras
  • ASIN: B01BHVQKHC
  • Size: 32A to 42D
  • Colors: White, Black, Beige
  • Best Sellers Rank: #38 Everyday Bras
  • Customer Ratings: 4.4 Stars out of 5 Stars
  • Recommendations: 4.8 Stars out of 5 StarsMAIDENFORM 1922 POSTER

Maidenform Bras -One Fab Fit Full Coverage

Maidenform is one of the oldest American lingerie brands. Turned 100 years old this year. Two women and a man founded the brand as a dress shop in 1922, then opened a factory a few years later to mass-produce their bestselling item – bras. Ironically, after a 100-year history, Maidenform is still going strong. 

Maidenform Bra’s Mission

Their unwavering goal remains the same – create everyday intimate apparel based on the styles of the time. Looks like they capitalized on their mission to please. In 1954 Maidenform advertised their merchandise during their famous “I dreamed” campaign, a whimsical far cry from their current advertising and marketing campaign.

Maidenform Bras are Popular but Not Perfect

Nowadays, the Maidenform brand is a booming business. You can find it at major department stores such as Kohl’s and lower-priced stores such as Macy’s, Walmart, and JC Penneys. However, most of their styles are slightly outdated basics. Think t-shirt bras in core sizes and beige shapewear. They also manufacture their bras in a relatively narrow size range: 32-38 A-DD. Maidenform bra features include all the following:

  • Underwire does not cut into my sides.
  • Soft and comfortable lift for the girls.
  • Do not want to rip the bra off after you get home from work.
  • Love the styling of the bra.
  • Pleased with the purchase.
  • Full coverage under wire, strapless style.

INTRODUCTION TO THE MAIDENFORM PRODUCT

Maidenform began offering seamless bras in all its lines in 1994. That year it introduced a second Oscar de la Renta collection of bras and coordinated panties. It is one of the nation’s leading manufacturers of brassieres and other articles of women’s apparel. It was a pioneer in the development of brassieres. For many years it produced and sold more bras than any other company. 

MAIDENFORM MODELM-WEARING BLACK BRA AND A SCRARF WRAPPED AROUND HER ARMS

Maidenform Markets Lilyette and Flexees

In addition to its flagship Maidenform brand, the company also markets Lilyette full-figure bras and Flexees shapewear. Maidenform’s products are sold nationwide through department and discount stores, as well as directly from the company in its outlet stores and via the corporate and via the corporate website.

MAIDENFORM – A FAMILY-OWNED BUSINESS

Maidenform, known as the Grande dame of the foundations industry. It was a family-owned and family-run business for 75 years before being forced to file for bankruptcy protection in July 1997. Two years later the company emerged from bankruptcy aided by the financial assistance of General Electric Capital Corporation, with Oaktree Capital Management, LLC, holding a majority stake.

MY PERSONAL EXPERIENCE WITH MAIDENFORM

LIZZO - WEARING A TANK AND SHORT SHAPEWEAR UNDERNEATH
LIZZO promoting her Yitty brand

I grew up in a time where Maidenform was a household name. We had 3-generations of Maidenform users. That is probably why I have so much respect for this brand. I had aunts, cousins, neighbors and friends who wore some form or other of Maidenform. It was almost second nature to wear this brand. My mum was gung-ho about her underwear as much as she was gung-ho about her outer appearance. 

Pretty much all of mum’s undergarments were labeled Maidenform. She also aimed to purchased high-quality product. In her mind’s eye these products would always last longer than other products. So, I learned about quality products at a very young age.

PRODUCT DESCRIPTION

Here are the Features:

Maidenform One Fab Fit Raceback T-Shirt Bra is one of Amazon’s bestsellers.

  • Cups: 76% Nylon, 24% Elastane; Lace: 90% Nylon, 10% Elastane.
  • Imported
  • Full Coverage lining
  • Hook and Eye closure
  • Machine Wash
  • QUALITY FABRIC – Maidenform One Fab Fit Racerback T-shirt bra is crafted from a silky-smooth nylon blend. (Cups: 76% Nylon/24% Elastane; Lace: 90% Nylon/10% Elastane)
  • EXTRA COVERAGE – This laced-trimmed T-shirt bra features extra coverage for all the support you’ll need.
  • RACERBACK – Maidenform One Fab Fit T-shirt bra is designed with a gorgeous floral lace racerback for added support. Flattering side wings help smooth you. 
  • SMARTZONE CUPS – Maidenform SmartZone cups give you fabulous shaping where you need it. The lightly lined design gives you the perfect amount of support.
  • FRONT CLOSURE – Easy on-and-off, this racerback T-shirt bra features a hidden front hook-and-eye closure.
  • ADJUSTABLE STRAPS – This full coverage T-shirt bra offers soft adjustable straps for the perfect fit.
  • MACHINE WASH – Easy cleaning, simply toss this women’s racerback T-shirt bra in the washing machine for a quick refresh. PROS AND CONS - A SCALE OF JUSTICE IS SHOWN

PROS

  • Good strength recovery
  • Washed well with minimal shrinkage
  • Easy to put on and looked good under clothing
  • Testers liked the front adjustable straps

CONS

  • Larger-busted testers felt the fit and size was off
  • Testers ranked it low for appearance
  • Testes sizes 32A to 38B

WHO THE PRODUCT IS FOR

MAIDENFORM MODEL - WEARING A BLACK BRA
Maidenform Bra

 If you’re full-breasted and want a comfortable, soft, sexy, durable support for your twin peaks (breasts), this is your brand.  It is a high-quality, affordable item that will give you the best bang for your buck. Not every brand can offer high-quality bras in larger, full-figured sizes. Also, you have an array of sizes, styles, and colors to choose from. It will give your twins a lift and will perk them up. 

WHO THE PRODUCT IS NOT FOR

If you are a normal breast size and are not into high-quality bras, you can give Maidenform a pass. Another thing to watch out for is the knockoffs. There are fake Maidenform brands floating around and 39they tend to be cut smaller. So, only buy from trusted companies that are legitimate Maidenform brands. By their fruits, you shall know them.

CUSTOMER REVIEWS

  • Reviewed in the United States on February 3, 2023
  • Size: 40CColor: Black W/Body Beige Lining
  • Good quality. Washes well.
  • Reviewed in the United States on February 3, 2023
  • Size: 40CColor: Black W/Body Beige Lining
  • I like the product; however, this time it was mailed to my office and it was love at first sight.

A FINAL RATING

My final rating for Maidenform One Fab Fit is 4.9 Stars out of 5 Stars. I am an avid fan of this brand. I grew up with family and friends who owed plenty of Maidenform brands, bras, underwear, shapewear and more. In fact, I am a third generation Maidenform purchaser and supporter. I wouldn’t have it any other way.

CONCLUSION

The Maidenform brand has been around a very long time. It was very poplar back in the day for marketing lingerie and undergarments for women. However, they have evolved over time and now cater to our male counterparts as well. If you are looking for high-quality undergarments (brassieres and panties), look no further. Maidenform got you covered. Their main goal is to serve your needs. So, what are you waiting for? 

Rachele, Founder

(website) mybluegenes.com

(email) rachele@mybluegenes.com

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